IE University got its start back in 1973 when a group of ambitious entrepreneurs came together with a single mission: to reinvent higher education. Today, with a broad catalog of impact-driven programs across six schools, it centers around its core values of sustainability, diversity, innovation, entrepreneurship, and the humanities. Its bachelor’s programs shape future leaders, emphasizing knowledge, personal growth, and career development. Through education, research, and innovation, IE University aims to drive positive change and help students carve out their ideal futures.
Enhanced Knowledge Base: It provided a comprehensive understanding of the tourism industry, which is essential for making informed decisions and strategies in my professional career.
Confidence: The knowledge and skills gained boosted my confidence in discussing and engaging with tourism-related topics, both professionally and socially.
Time Management: Balancing the course with other commitments improved my time management and organizational skills.
To understand the international regulatory considerations in an industry which is truly global, and cannot function (ideally) without complete alignment at a global scale. I am a professional in the travel and tourism industry who does not have any career studies or degrees in policy and law, yet I am very interested in this area. This course allowed me to foray in this direction.
The course helped me in my opinion, understanding and communicating with clarity. The course significantly broadened my understanding of the subject matter and sharpened my communication skills. As a result, I am now able to express my thoughts and opinions with greater clarity and precision. This newfound ability to articulate ideas effectively has been instrumental in improving my overall communication.
The course benefit me personally by broadening my knowledge about tourism the more and also professionally increase my conduct towards humans.
The absolute advantage of the course, in my opinion, is that it provided profound and structured knowledge of the tourism industry. Based on the industry research the course outlined the essential components and trends in tourism. Almost three years after I took this course these trends are progressing at a high speed: Internet of things, Cloud technology and AI-powered tools, digitisation of the customer journey, and the people-centric nature of the tourism business. An additional advantage for me was that this knowledge did not require financial investment, all I needed to do was to invest my time to gain it. I am very happy to have had this opportunity. I was going through a career change in a new country, so I needed a solid knowledge foundation and education. I took the course during the pandemic quarantine. It paved my way towards getting an MBA in Tourism, which I finished this year. I am also engaged in heritage volunteering and I noticed Tourism Online Academy offers a course called Marketing Museums and Visitor Attractions. This just proved to me that the TOA understands the needs of a wide variety of tourism stakeholders and structures their courses to address these needs.
Apart from travel. The course taught about marketing, entertainment, finances, cultural awareness and much more. These are all highly valuable skills that I can be transferred to other industries as well. And I gained it. As a Chief Concierge I have gained the high value of experience in customer service and marketing, which will come in handy when you’re helping others plan their dream vacations. With a business and tourism management course, I can work as a travel agent, a tour guide, a travel writer and many other great roles.
I am a bsuiness major, and going through all the topics helped strengthen my major’s core concepts and their impact on the practical world through various case studies and examples provided through-out the course.
The content of the course was innovative, updated and informative. The sequence of lectures was good. It was designed according to the new trends and opportunities in tourism industry. The course benefitted me both personally and professionally. It helped me in both aspects including personal growth, skills development, career advancement, networking opportunities, adaptability, and staying current with tourism industry developments. It helped me in expanding my knowledge, acquiring new skills, advancing my career, and investing in education through online learning will yield significant returns in the long run in my professional career.
The most valuable aspects of the Introduction to Tourism Industry Management course was gaining a comprehensive understanding of the various management principles and strategies specific to the tourism industry. The course equipped me with the necessary knowledge and skills to effectively manage and lead within the dynamic and competitive tourism industry.