Sales Strategies, Distribution Channel Management, and Online Reputation for Hotels
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Sales Strategies, Distribution Channel Management, and Online Reputation for Hotels

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Format

Online

Schedule

10 hours

Language

Arabic

Duration

4 semanas

Price

0

Institution

CETT Barcelona School of Tourism, Hospitality and Gastronomy
Description

Sales Strategies, Distribution Channel Management, and Online Reputation for Hotels is ideal for professionals in the hotel and tourist accommodation sector looking to update their communication skills and techniques. This course covers up-selling and cross-selling, customer communication, and strategies for managing online distribution channels. You will learn to influence customers positively, foster loyalty, and manage online reviews for a positive image. Complete this 100% online course and pass a final quiz to earn your certificate.

Important Information:

  • Applications open: Anytime
  • Priority deadline: Anytime

If you would like to enroll multiple users or need more information about this course, please contact us!

toa@ie.edu
What you'll learn
  • ✔ Apply up-selling and cross-selling techniques.
  • ✔ Master active listening and customer communication.
  • ✔ Manage online distribution channels effectively.
  • ✔ Handle customer objections and close sales successfully.
  • ✔ Optimize online sales strategies.
  • ✔ Enhance online reputation management skills.
Course content
Module 1
Basic Sales Fundamentals

Introduction to sales techniques.

Importance of up-selling and cross-selling.

Key elements of active listening.

Module 2
How to Improve Our Sales

Identifying customer needs.

Communicating product value.

Overcoming customer objections.

Module 3
Customer Expectations

Understanding customer expectations.

Techniques for customer satisfaction.

Building long-term customer relationships.

Module 4
How to Redirect a Sale

Effective sales redirection strategies.

Techniques to influence purchase decisions.

Timing for successful sale closure.

Module 5
Internet Distribution Systems (IDS)

Overview of IDS.

Selecting the right distribution channels.

Managing IDS for optimal results.

Module 6
Functions of the Revenue Manager

Role of the Revenue Manager.

Strategies for online distribution management.

Tools for revenue optimization.

Module 7
Keys to Optimizing Online Sales

Best practices for online sales.

Techniques to boost online visibility.

Leveraging data for sales strategies.

Module 8
The Evolution of Online Reputation

Importance of online reputation.

Managing customer reviews.

Legal considerations in online reputation.

Module 9
Managing Online Reputation

Proactive reputation management.

Handling negative comments.

Strategies to improve customer experience.